TechMutiny Insights – March 2016
Could investors be doing more to back the tech start-ups revolutionizing the media, entertainment and creative (MEC) industries?
Here are some of the surprising findings in the inaugural TechMutiny Insights research report:
A majority of the interviewees (56%) said they had a tough time topping up their original seed investment.
Corporate investment from the MEC industries is also lacking as the biggest single share of those questioned (43%) said they struggled to find senior decision makers who understood the benefits of digital technology.
Music had the most casualties in terms of the proportion (37.2%) of related start-ups that burned out, crashed and closed during the period surveyed. But acquiring licensing rights to music is a brutally complex business that most fledgling tech companies are rarely prepared for.
Research manager: Kirsty Birkett-Stubbs